Pre-pitch catalogue · cleaned Airtable export

Bucket'o'Deas

A portfolio of ideas for community capability, networked resilience, ecological renewal, and systems-level amplification.

71ideas
8catalogue clusters
6reading paths

Designed as a shareable, polished catalogue with a strategic interpretive spine and a structured register underneath.

How to read this catalogue

A coherent portfolio, not a uniform pipeline

The ideas are deliberately presented as a portfolio at mixed levels of maturity and intended scale. Some are early fragments or provocations; some are ready for discussion; a few are closer to market research. Scale markers should be treated as current working assumptions, open to exploration.

Communities as the unit of change

Several concepts create shared assets, institutions, mutual support, or local capability rather than just standalone products.

Network building as amplification

Some ideas become more useful as more people, places, suppliers, creators, or projects participate.

Systems thinking as multiplier

Many interventions look small, but connect to wider loops: waste, land use, information flows, behaviour, culture, and resilience.

Source and interpretation are separate

Original source fields are labelled. Strategic roles and clusters are an added reading layer, intended to make the portfolio easier to navigate.

Portfolio snapshot

What is in the export

Figures and counts here describe the full export, not the filtered subset shown elsewhere on this page.

71Total ideas
5Non-profit (Yes)
66Ideas with notes
3With market research

Current status

ready for discussion
39
spitball
28
ready for market research
3
won't do
1

Current intended scale

medium
40
large
19
small
12

Most frequent source themes

Food and Drink
25
Sustainability
25
Services
19
Tech
16
Ecology
14
Climate
12
Community
12
Entertainment
12
fungi
10
Regen Ag
9
Education and Training
7
Network Creation
6
Energy
6

Catalogue structure

Eight primary clusters

Each detailed idea appears once in the catalogue. The deeper reading paths point into these records rather than repeating them.

Deeper exploration

Idea links below mirror your active filters — dimmed links point outside the current match.

Subtexts that connect the ideas

These are reading paths through the catalogue. They are interpretive pointers, not additional source records.

Compact index

Index entries below mirror your active filters — dimmed rows are outside the current match.

All ideas at a glance

01 Reforest Now Regeneration as infrastructure 02 Smart Privacy Agency through better systems 03 Wishlist Agency through better systems 04 Citizenry People organising together 05 Kash Agency through better systems 06 Nice Taste, locality, resilience 07 Prototyping for Startups Agency through better systems 08 Guilt Free Tinsel Waste becomes input 09 Community Business Incubation People organising together 10 Waste Not Regeneration as infrastructure 11 Growing Space (Allotments) Regeneration as infrastructure 12 Sacks Positive Waste becomes input 13 Makers People organising together 14 Shrooment Waste becomes input 15 Fast League Lower-friction living 16 On Yer Bike Lower-friction living 17 Tangy Veg Taste, locality, resilience 18 Salty Produce Taste, locality, resilience 19 She Sells Sea Shells Taste, locality, resilience 20 Tatoes Taste, locality, resilience 21 Kernel Taste, locality, resilience 22 Radical Taste, locality, resilience 23 Ossum Waste becomes input 24 Depth Taste, locality, resilience 25 Like my soul Taste, locality, resilience 26 Gnosis Regeneration as infrastructure 27 Session Taste, locality, resilience 28 Umami Taste, locality, resilience 29 Fruitstravaganza Regeneration as infrastructure 30 Reliabra Option value and feasibility testing 31 Heart and Soul People organising together 32 Brick by Brick People organising together 33 Red Eye Joy as adoption infrastructure 34 Gossamer Joy as adoption infrastructure 35 Kinema Joy as adoption infrastructure 36 High Level Concept Agency through better systems 37 Making Change People organising together 38 Obaith People organising together 39 Power Cube Option value and feasibility testing 40 Sisyphos Option value and feasibility testing 41 Icarus Option value and feasibility testing 42 Metis Regeneration as infrastructure 43 Quercoal Waste becomes input 44 Heavy Metal Fun-gi Regeneration as infrastructure 45 Poopcycling, To the Manure Born, Shytstrom Institute Waste becomes input 46 Susurrus Regeneration as infrastructure 47 Food Van Parks People organising together 48 Vegan Pork Scratchings Taste, locality, resilience 49 Smokey Regeneration as infrastructure 50 Life admin Lower-friction living 51 House buying agent Lower-friction living 52 Oiled Up Regeneration as infrastructure 53 Tasty syrups Taste, locality, resilience 54 Vampy look Joy as adoption infrastructure 55 Heating optimiser Lower-friction living 56 Microforests Regeneration as infrastructure 57 Center Parts Joy as adoption infrastructure 58 Growing veg that's great to eat Taste, locality, resilience 59 Secure digital address usage Agency through better systems 60 Coffee packaging Waste becomes input 61 House scents from plants, subscription Lower-friction living 62 Board/computer game rental Lower-friction living 63 isitoriginal.com Lower-friction living 64 Personalised info for calendars Lower-friction living 65 Home ferments Taste, locality, resilience 66 Party AV Rental Lower-friction living 67 AI Dubbing Option value and feasibility testing 68 Parceltopia Lower-friction living 69 Local Dairy Taste, locality, resilience 70 Potato Restaurant Taste, locality, resilience 71 Small Pharma People organising together

Catalogue cluster

Community, civic agency, and local capability

Tools, places, institutions, funding models, and shared knowledge systems that help communities organise, deliberate, create value, and solve problems together.

No ideas in this cluster match the current search or filters.

04

Citizenry

spitball large

Digital citizen assembly app

Interpretive roles
community capabilitynetwork buildingdigital trust or knowledge layer
Target scale
large
Non-Profit
Yes
Status
spitball
Source themes
TechCommunityNetwork Creation
Notes
Enabling and supporting participatory democracy
09

Community Business Incubation

ready for discussion medium

Community business incubator

Interpretive roles
community capabilitynetwork buildingreplicable local modeljoy and cultural adoption
Target scale
medium
Non-Profit
No
Status
ready for discussion
Source themes
CommunityNetwork CreationEducation and Trainingjoyful urban
Notes
Money, training, premises, novel rent structures, network support
31

Heart and Soul

ready for discussion medium

Pub owning company that is *nice*

Interpretive roles
community capabilityreplicable local modeljoy and cultural adoption
Target scale
medium
Non-Profit
No
Status
ready for discussion
Source themes
Food and DrinkCommunity
Notes
Supportive of community initiatives. Also, want a pub called The Hart and Sole
32

Brick by Brick

ready for market research medium

Rehabilitating abandoned buildings

Interpretive roles
community capabilitysystems amplificationreplicable local model
Target scale
medium
Non-Profit
No
Status
ready for market research
Source themes
CommunitySustainability
Notes
Restoring and refitting abandonded buildings for affordable housing, live-work spaces, and small and community businesses
37

Making Change

ready for discussion medium

Community microfinance platform

Interpretive roles
community capabilitynetwork building
Target scale
medium
Non-Profit
No
Status
ready for discussion
Source themes
CommunityServicesNetwork Creation
Notes
Micro-impact-investment, implies networking. Could scale up to community utilities seed funding
38

Obaith

ready for discussion medium

Community project knowledge sharing

Interpretive roles
community capabilitynetwork buildingreplicable local model
Target scale
medium
Non-Profit
Yes
Status
ready for discussion
Source themes
CommunityEducation and TrainingNetwork Creation
Notes
Platform for community projects to share knowledge, support each other, network
47

Food Van Parks

ready for discussion medium

More please, allergy friendly

Interpretive roles
community capabilitynetwork buildingreplicable local modeljoy and cultural adoption
Target scale
medium
Non-Profit
No
Status
ready for discussion
Source themes
CommunityFood and DrinkEntertainmentNetwork Creation
Notes
Could be a roving, regular event like that SF one, with live music and pretty lighting.

Want more allergy info, very hard to rock up to a food van gathering and be confident will be able to eat, when have restrictions.
71

Small Pharma

ready for discussion large

Funding models for medical research that prioritise human wellbeing over profit

Interpretive roles
community capabilityfrontier or research option
Target scale
large
Non-Profit
Yes
Status
ready for discussion
Source themes
HealthCost ReductionCommunity
Notes
The profit motive has made the pharma research field perverse. Life saving medicine that would only affect a few thousand people is dropped because it can't be profitable, long-term treatments are prioritised over cures because cures don't lead to a continuous income stream

Ref https://www.theguardian.com/commentisfree/article/2024/may/16/imagine-getting-life-saving-drugs-to-sick-people-without-relying-on-big-pharma-we-may-have-found-a-way

Catalogue cluster

Ecology, land, climate, and regenerative systems

Nature-based and land-based systems that connect ecology, climate adaptation, local production, carbon, biodiversity, and human wellbeing.

No ideas in this cluster match the current search or filters.

01

Reforest Now

ready for market research large

Natural forest regeneration

Interpretive roles
community capabilitysystems amplificationreplicable local modeldigital trust or knowledge layer
Target scale
large
Non-Profit
Yes
Status
ready for market research
Source themes
EcologyClimateCommunityTechfungi
Notes
Landscape or urban options, subscription funding.

https://www.reforest-now.uk/
10

Waste Not

ready for discussion medium

Compost business

Interpretive roles
systems amplificationreplicable local modelcircular or regenerative flow
Target scale
medium
Non-Profit
No
Status
ready for discussion
Source themes
ClimateEcologySustainabilityRegen Agfungi
Notes
From waste streams and/or biomass. High quality, organic, *reliable* compost.
11

Growing Space (Allotments)

ready for discussion medium

Growing spaces as a service

Interpretive roles
community capabilitysystems amplificationreplicable local model
Target scale
medium
Non-Profit
No
Status
ready for discussion
Source themes
ClimateEcologyCommunitySustainabilityRegen AgEducation and Training
Notes
Allotments, tools, training, services, events. Tiered pricing, cheap or free to home scale production, more expensive for regen ag startups (wework for regen ag), can scale to small farm levels
29

Fruitstravaganza

ready for discussion small

Permaculture trio style mixed orchard

Interpretive roles
systems amplificationjoy and cultural adoption
Target scale
small
Non-Profit
No
Status
ready for discussion
Source themes
Food and DrinkClimateEcologySustainability
26

Gnosis

ready for discussion large

Rapid food tree breeding

Interpretive roles
systems amplificationjoy and cultural adoptiondigital trust or knowledge layerfrontier or research option
Target scale
large
Non-Profit
No
Status
ready for discussion
Source themes
Food and DrinkTechRegen AgClimateSustainabilityResearchServices
Notes
Rapid growth and fruiting through total climate control, microcuttings, grafting. Breeding new tree species for food production normally takes decades or lifetimes. Could potentially be done in years. We will need perennial crops for new climates soon.

Related concept for creating tree plantation seedlings being trialled in Scotland https://www.theguardian.com/environment/2022/oct/01/scotland-vertical-farming-boost-tree-stocks-hydroponics
42

Metis

ready for discussion large

Nature based solutions consultancy

Interpretive roles
systems amplificationreplicable local modelfrontier or research option
Target scale
large
Non-Profit
No
Status
ready for discussion
Source themes
ServicesClimateEcologySustainabilityResearchEducation and Training
Notes
Basically ecology and Earth systems based solutions to environment management problems.
44

Heavy Metal Fun-gi

spitball medium

Mycoremidation of ex-industrial sites

Interpretive roles
systems amplificationcircular or regenerative flowfrontier or research option
Target scale
medium
Non-Profit
No
Status
spitball
Source themes
SustainabilityEcologyServicesResearchfungi
Notes
Which are then used for other nature-based projects.

Met one guy doing this in UK, see if he still is.

Wax worm plastic eating enzyme story. Dose fungi with (variety of) engineered bacteria so they can use them to eat (variety of) plastics.
46

Susurrus

ready for discussion medium

On-shore wind plus ecology

Interpretive roles
systems amplification
Target scale
medium
Non-Profit
No
Status
ready for discussion
Source themes
EnergySustainabilityClimateEcology
Notes
On-shore wind above, wild forest below
52

Oiled Up

spitball medium

Essential oils from eco growing

Interpretive roles
systems amplification
Target scale
medium
Non-Profit
No
Status
spitball
Source themes
Regen AgSustainabilityEcology
Notes
Essential oils, mostly from perennials, grown in agroecological regen ag with alternate rows of mixed polycultures.

Oils extracted by traditional methods. Artisan.
56

Microforests

ready for discussion medium

Microforests as a service

Interpretive roles
systems amplificationreplicable local modeljoy and cultural adoption
Target scale
medium
Non-Profit
No
Status
ready for discussion
Source themes
EcologyClimateHealthjoyful urbanfungi
Notes
Narrow strips of land, usually at least 5m if you don't want to trim can be narrower with maintenance, very densely planted with trees and bushes. Need watering for first few years then self-sufficient, mature forest ecosystem processes start within a few years rather than many decades. Provide pollution barrier, noise barrier, air and water cleaning, mental health benefits, lots of habitat, can fit on small pieces of ground, can provide staging and corridors between larger habitats.

There's a TED talk, but it largely restates ideas documented in published work by the underlying Japanese researcher.
49

Smokey

ready for discussion medium

UK wood for US style barbecue

Interpretive roles
systems amplificationcircular or regenerative flowjoy and cultural adoption
Target scale
medium
Non-Profit
No
Status
ready for discussion
Source themes
Food and DrinkSustainabilityEcology
Notes
Mostly fast growing trees, on their own roots, from seed. Grown in 50% wild space.

* apple
* pear
* cherry
* plum
* oak
* some comparable to hickory, beech?

Catalogue cluster

Food systems, fermentation, local production, and taste

Food ideas that combine pleasure, resilience, locality, ecological practice, dietary accessibility, and low-waste production.

No ideas in this cluster match the current search or filters.

06

Nice

spitball medium

UK native(ish) spice company

Interpretive roles
joy and cultural adoption
Target scale
medium
Non-Profit
No
Status
spitball
Source themes
Food and Drink
Notes
Yarrow, speedwell, other tasty things
17

Tangy Veg

ready for discussion medium

Artisan lactoferment food preserving

Interpretive roles
replicable local modelcircular or regenerative flowjoy and cultural adoption
Target scale
medium
Non-Profit
No
Status
ready for discussion
Source themes
Food and Drink
Notes
Organic, GF, probably vegan

Kimchi like things
Krauts
Brined veg
Garam https://www.theguardian.com/food/2022/oct/08/how-to-turn-veg-scraps-into-garum-a-seasoning-recipe-zero-waste-cooking
18

Salty Produce

ready for discussion medium

Artisan salt food preserving

Interpretive roles
circular or regenerative flowjoy and cultural adoption
Target scale
medium
Non-Profit
No
Status
ready for discussion
Source themes
Food and Drink
Notes
Organic, GF, probably vegan. Including British umeboshi from local prunus species

5 parts raw plums to 1 part salt, few days, dry.
19

She Sells Sea Shells

ready for discussion small

Seasonal seafood shack

Interpretive roles
joy and cultural adoption
Target scale
small
Non-Profit
No
Status
ready for discussion
Source themes
Food and Drink
Notes
GF by default, good veggie vegan options that don't feel like you're missing out on the main event. Minimal dessert list. 2-3 cocktails.
20

Tatoes

ready for discussion small

Rosti with toppings van

Interpretive roles
joy and cultural adoption
Target scale
small
Non-Profit
No
Status
ready for discussion
Source themes
Food and Drink
Notes
GF. Tatooooes.
Maybe rosti wraps, around fillings, so not sit-down required
21

Kernel

spitball small

History of gardening, living museum

Interpretive roles
systems amplificationjoy and cultural adoption
Target scale
small
Non-Profit
No
Status
spitball
Source themes
Education and TrainingFood and DrinkSustainability
Notes
Pre-history, Roman, pre/post wars, future, seed sovereignty
22

Radical

spitball medium

Seeds (and info) as a subscription

Interpretive roles
systems amplificationjoy and cultural adoption
Target scale
medium
Non-Profit
No
Status
spitball
Source themes
Regen AgEducation and TrainingFood and Drink
Notes
For getting people into gardening
24

Depth

ready for discussion small

Artisan dried mushroom powders

Interpretive roles
systems amplificationjoy and cultural adoption
Target scale
small
Non-Profit
No
Status
ready for discussion
Source themes
Food and DrinkfungiRegen AgEcology
Notes
Food, not quackery
25

Like my soul

spitball small

Goth forest and cafe

Interpretive roles
joy and cultural adoption
Target scale
small
Non-Profit
No
Status
spitball
Source themes
Food and DrinkEntertainment
27

Session

ready for discussion small

GF microbrewery

Interpretive roles
systems amplificationjoy and cultural adoption
Target scale
small
Non-Profit
No
Status
ready for discussion
Source themes
Food and Drinkfungi
Notes
Preferably with a sampling bar that does gf pizza.

Source grains/materials

* rice
* quinoa
* chestnut
* peas?
28

Umami

spitball small

UK soy sauce

Interpretive roles
joy and cultural adoption
Target scale
small
Non-Profit
No
Status
spitball
Source themes
Food and Drink
Notes
Brewed with traditional Japanese methods and equipment
48

Vegan Pork Scratchings

ready for discussion medium

Shiitake mushroom scratching snacks

Interpretive roles
systems amplificationcircular or regenerative flowjoy and cultural adoption
Target scale
medium
Non-Profit
No
Status
ready for discussion
Source themes
Food and DrinkSustainabilityfungi
Notes
Made them by accident once, and they were delicious
53

Tasty syrups

spitball medium

Macerated syrups for flavouring

Interpretive roles
systems amplificationcircular or regenerative flowjoy and cultural adoption
Target scale
medium
Non-Profit
No
Status
spitball
Source themes
Food and DrinkSustainabilityRegen AgEcologyEntertainment
Notes
Uncooked syrups from maceration (preserve complex flavour profiles), e.g. orange peel (ole sacharum or whatever it is), but also (possibly only) things that grow in the UK like mints, herbs, fruits? Rose? Edible flowers?

Vegan if beet sugar used?

Could buy ingredients in, could grow.

Gorse, sage, sweet cicely, marjoram, rosemary, thyme, lemon thyme, nasturtium, bay, juniper, rosehip, sloe, damson, apple blossom, honeysuckle, lemon balm, lemon verbena, samphire, quince, pumpkin flower

Wood smoke syrups?

Consult foraging experts in different locales for advice on undiscovered flavours, regional flavour collections

https://www.theguardian.com/food/2022/oct/01/how-to-turn-spent-citrus-peel-into-a-bartenders-secret-ingredient-recipe-zero-waste-cooking
58

Growing veg that's great to eat

spitball small

How to grow food in your garden that's great to eat

Interpretive roles
systems amplificationjoy and cultural adoption
Target scale
small
Non-Profit
No
Status
spitball
Source themes
Food and DrinkRegen Ag
Notes
Book? Website?
For those tired of spending 6 months growing a pumpkin, then finding it disappointing and watery.
Tips from experienced growers and eaters.
65

Home ferments

ready for discussion medium

Ferment at home subscription service

Interpretive roles
systems amplificationreplicable local modeljoy and cultural adoption
Target scale
medium
Non-Profit
No
Status
ready for discussion
Source themes
Food and DrinkServicesHealthfungi
Notes
2-4 weeks delivery of ingredients for ferments, provide own cabbage, provide equipment on start, sell additional, replacement equipment

Hello Fresh for ferments

Not just krauts
69

Local Dairy

ready for discussion medium

Delivery of closest good butter, milk etc. To door in mornings

Interpretive roles
systems amplificationreplicable local modeljoy and cultural adoption
Target scale
medium
Non-Profit
No
Status
ready for discussion
Source themes
Food and DrinkServicesRegen Agfungi
Notes
Dairy will become a luxury in the next 5 to 15 years, getting ahead of that would be good
70

Potato Restaurant

ready for discussion small

seaosnal and speciality potato restaurant

Interpretive roles
joy and cultural adoption
Target scale
small
Non-Profit
No
Status
ready for discussion
Source themes
Food and Drink
Notes
Meats as separate dishes so easy to be vege or vegan.

All gf

Allergen friendly

Catalogue cluster

Circular materials, waste, and low-impact products

Products and processes that reduce waste, plastic dependence, extractive material use, and unmanaged by-products.

No ideas in this cluster match the current search or filters.

08

Guilt Free Tinsel

spitball medium

Compostable tinsel and glitter

Interpretive roles
systems amplificationcircular or regenerative flow
Target scale
medium
Non-Profit
No
Status
spitball
Source themes
Sustainability
Notes
I want lots of tinsel, without feeling bad.

C.f. https://glitterazzi.me/ (probably not compostable)
12

Sacks Positive

spitball medium

Environmentally sound bean bags

Interpretive roles
systems amplificationcircular or regenerative flow
Target scale
medium
Non-Profit
No
Status
spitball
Source themes
Sustainability
14

Shrooment

spitball large

Fungal cement

Interpretive roles
systems amplificationcircular or regenerative flowfrontier or research option
Target scale
large
Non-Profit
No
Status
spitball
Source themes
ClimateSustainabilityMaterialsfungi
Notes
Sand, clay, flour, used coffee grounds. Pour in dry, add water, fungus eats biomass, binds everything else. As is for quick filler (e.g. temp pothole fix), bake for longer-lasting material. When it finally breaks down it's sandy soil

Bricks? Just enough biomatter and fungus to hold it together? Strong without being baked (in dry places?)

https://www.londonfungusnetwork.org/

https://www.britmycolsoc.org.uk/
23

Ossum

spitball medium

Light ceramics as plastic alternative

Interpretive roles
systems amplificationcircular or regenerative flow
Target scale
medium
Non-Profit
No
Status
spitball
Source themes
SustainabilityMaterials
Notes
Light, strong ceramics as replacement for plastic containers.

Maybe based in Stoke?
43

Quercoal

ready for discussion medium

British oak charcoal production

Interpretive roles
systems amplificationcircular or regenerative flowjoy and cultural adoption
Target scale
medium
Non-Profit
No
Status
ready for discussion
Source themes
EcologyMaterialsFood and DrinkEntertainment
Notes
Mad idea, could be amazing, especially on rehabiliated land
45

Poopcycling, To the Manure Born, Shytstrom Institute

spitball large

Animal waste => power, heat, compost

Interpretive roles
systems amplificationcircular or regenerative flow
Target scale
large
Non-Profit
No
Status
spitball
Source themes
EnergySustainabilityServices
Notes
Problem waste prodcut to power and stable carbon for input to other businesses
60

Coffee packaging

ready for discussion medium

Recyclable packaging for coffee companies

Interpretive roles
systems amplificationcircular or regenerative flowjoy and cultural adoption
Target scale
medium
Non-Profit
No
Status
ready for discussion
Source themes
Food and DrinkMaterialsSustainability

Catalogue cluster

Everyday services, urban life, and practical resilience

Practical services that make ordinary life easier, lower-friction, lower-carbon, more local, or more human.

No ideas in this cluster match the current search or filters.

15

Fast League

ready for discussion medium

Last three mile bike deliveries

Interpretive roles
systems amplificationreplicable local modeljoy and cultural adoption
Target scale
medium
Non-Profit
No
Status
ready for discussion
Source themes
ServicesSustainabilityClimatejoyful urban
Notes
Ethical, urban appropriate, climate sound. Moving people, things, partial employee ownership model
16

On Yer Bike

ready for discussion medium

Secure, valet bike parking, in cities

Interpretive roles
systems amplificationreplicable local modeljoy and cultural adoption
Target scale
medium
Non-Profit
No
Status
ready for discussion
Source themes
ServicesSustainabilityClimatejoyful urban
Notes
Could be an automated system (already exists), just staffed for safety and troubleshooting.
50

Life admin

ready for discussion medium

Like a VA but for life stuff.

Interpretive roles
digital trust or knowledge layer
Target scale
medium
Non-Profit
No
Status
ready for discussion
Source themes
ServicesTech
Notes
Like an hour a week, or 'i have this boring but difficult admin decision to make' e.g. shortlist and commission an electrician, make a hard decision (but not the kind a therapist would be better for). Typical errands people often delegate within a family.

Accessed via digital platform?
51

House buying agent

spitball medium

Start to finish house buying admin

Interpretive roles
Target scale
medium
Non-Profit
No
Status
spitball
Source themes
Services
Notes
Like location location location, but actually find people houses, and do the stressful boring legwork of the process (through to completion?). Like an American realtor ish.
55

Heating optimiser

spitball medium

Service that optimises your heating set up

Interpretive roles
systems amplificationreplicable local model
Target scale
medium
Non-Profit
No
Status
spitball
Source themes
ClimateEnergySustainabilityServices
Notes
E.g. setting optimal flow temperature on boiler, radiator temperatures, other stuff I haven't thought of. Qualified boiler people only. Could link with summer idea of person who assesses your house and window set up and tells you how best to keep your place cool in hot weather too

https://www.theheatinghub.co.uk/articles/turn-down-the-boiler-flow-temperature
Market research
Industrial-scale energy and heating optimisation services exist—worth benchmarking vendors and analogues when shaping the offer.
61

House scents from plants, subscription

ready for discussion small

Scented plant subscription

Interpretive roles
systems amplificationjoy and cultural adoption
Target scale
small
Non-Profit
No
Status
ready for discussion
Source themes
EcologyEntertainmentHealthServices
Notes
Scented plants delivered before flowering, taken back after flowering and replaced with something else. Won't get used to it so will always smell nice
62

Board/computer game rental

ready for discussion medium

Board game rental. Old fashioned Netflix for board games. Could also apply to physical computer games as way of trying premium games before buying.

Interpretive roles
joy and cultural adoption
Target scale
medium
Non-Profit
No
Status
ready for discussion
Source themes
EntertainmentCost ReductionServices
63

isitoriginal.com

spitball medium

Date my house feature

Interpretive roles
digital trust or knowledge layer
Target scale
medium
Non-Profit
No
Status
spitball
Source themes
ServicesInformation ProvisionAI
Notes
Answers questions like "is this feature original?". Eventually like Seek by iNaturalist. To aid decoration decisions. Popular home-makeover-TV-style consultation as a service
64

Personalised info for calendars

ready for discussion large

Customisable 3rd party info in calendars as a service

Interpretive roles
network buildingdigital trust or knowledge layer
Target scale
large
Non-Profit
No
Status
ready for discussion
Source themes
Information ProvisionServices
Notes
Integrate sources of info into calendar service of choice, e.g. local bin collections, garden timings, local gigs

Will help 3rd party services integrate, strengthening position in market
66

Party AV Rental

spitball small

Short term rental and setup of cool AV equipment for amateur operators

Interpretive roles
joy and cultural adoption
Target scale
small
Non-Profit
No
Status
spitball
Source themes
EntertainmentServices
Notes
Pop into richer sounds and give them £200 to set up a projector and sound system and provide blu rays for a party. Big deposit, fire waver.
68

Parceltopia

ready for discussion large

Stripe for delivery

Interpretive roles
network building
Target scale
large
Non-Profit
No
Status
ready for discussion
Source themes
Services
Notes
Medium to large businesses use this service to enable customers to choose their delivery service courier.

Catalogue cluster

Digital trust, privacy, knowledge, and platform infrastructure

Digital products and platforms that increase agency, privacy, expression, coordination, or access to useful knowledge.

No ideas in this cluster match the current search or filters.

02

Smart Privacy

ready for discussion large

Privacy first smart-home devices

Interpretive roles
digital trust or knowledge layer
Target scale
large
Non-Profit
No
Status
ready for discussion
Source themes
TechPrivacy
Notes
Buying convenience, not selling your data. Establish interoperability standards
03

Wishlist

spitball large

Privacy first wishlist app

Interpretive roles
network buildingdigital trust or knowledge layer
Target scale
large
Non-Profit
No
Status
spitball
Source themes
TechPrivacy
Notes
Not just for items, for experiences, concepts, aim to be a default sharing option

Raindrops (on roses)
05

Kash

spitball large

Privacy first digital cash

Interpretive roles
community capabilitydigital trust or knowledge layerfrontier or research option
Target scale
large
Non-Profit
Yes
Status
spitball
Source themes
TechCommunity
Notes
Easy, anonymous, universal
07

Prototyping for Startups

ready for discussion medium

Prototyping for digital startups

Interpretive roles
digital trust or knowledge layer
Target scale
medium
Non-Profit
No
Status
ready for discussion
Source themes
Tech
Notes
Rapid usable prototypes with open source components, cash and equity (for good ones) payments, clear handover and exit
36

High Level Concept

spitball large

Concept expression, development tool

Interpretive roles
network buildingdigital trust or knowledge layerfrontier or research option
Target scale
large
Non-Profit
No
Status
spitball
Source themes
ResearchEducation and TrainingCommunication
Notes
Tool for expressing, expanding, exploring, and sharing ideas and concepts. Better than a spreadsheet or word doc. Easy ontologies, concept graphing
59

Secure digital address usage

ready for discussion large

Use address without revealing it

Interpretive roles
network buildingdigital trust or knowledge layerfrontier or research option
Target scale
large
Non-Profit
No
Status
ready for discussion
Source themes
PrivacyTechServices
Notes
PET crypto technologies allow encrypted data to be shared and used without revealing it. At some point the address for a delivery needs to go on a physical label, but it never needs to be directly recorded in a shop's database. The reference link to the third party serves as source of info and provides ability to validate data if things go wrong.

PET summary https://www.theguardian.com/technology/2022/oct/29/privacy-problem-tech-enhancing-data-political-legal

Catalogue cluster

Culture, leisure, identity, and experience

Ideas that use joy, culture, leisure, media, identity, and distinctive social experience as adoption pathways.

No ideas in this cluster match the current search or filters.

33

Red Eye

spitball medium

Cannabis comedy club

Interpretive roles
joy and cultural adoption
Target scale
medium
Non-Profit
No
Status
spitball
Source themes
Food and DrinkEntertainment
Notes
Only in territories where it is legal
34

Gossamer

spitball medium

Inclusive dating app

Interpretive roles
joy and cultural adoptiondigital trust or knowledge layer
Target scale
medium
Non-Profit
No
Status
spitball
Source themes
TechEntertainment
Notes
Is this needed? Could it create risk?
35

Kinema

spitball large

Platform to crowdfund TV

Interpretive roles
network buildingjoy and cultural adoptiondigital trust or knowledge layer
Target scale
large
Non-Profit
No
Status
spitball
Source themes
TechEntertainmentNetwork Creation
Notes
Platform to crowdfund, host, stream TV.

Good shows get syndicated, keeps costs for new shows lower.
57

Center Parts

spitball medium

Naturist Center Parcs

Interpretive roles
systems amplificationjoy and cultural adoption
Target scale
medium
Non-Profit
No
Status
spitball
Source themes
EntertainmentHealthSustainability
Notes
Naturism is exploding, across age groups, skewing younger. https://www.theguardian.com/lifeandstyle/2022/oct/15/nearly-7m-people-uk-identify-naturists-nudists-survey-naturism

Business has noticed, funding isn't unreasonable proposition. https://www.theguardian.com/lifeandstyle/2022/jul/02/people-want-get-clothes-off-naturists-catch-eye-uk-businesses

Everything done around climate, ecology, sustainability front and center.
54

Vampy look

spitball medium

UV blocking eye makeup

Interpretive roles
joy and cultural adoption
Target scale
medium
Non-Profit
No
Status
spitball
Source themes
FashionHealth
Notes
UV blocking eye makeup

Eye shadow
Concealer
Primer
Under makeup
Mist over makeup

Not stingy

Catalogue cluster

Frontier, speculative, and research-heavy ideas

Higher-risk or research-heavy concepts where the immediate next step is validation, expert review, or feasibility testing.

No ideas in this cluster match the current search or filters.

30

Reliabra

spitball medium

Better bra

Interpretive roles
frontier or research option
Target scale
medium
Non-Profit
No
Status
spitball
Source themes
Research
Notes
Fundamental rethink of boob support
39

Power Cube

ready for discussion large

Water-based houshold energy battery

Interpretive roles
systems amplificationdigital trust or knowledge layerfrontier or research option
Target scale
large
Non-Profit
No
Status
ready for discussion
Source themes
EnergySustainabilityTech
Notes
1m^3 of water, heated from 20C to 40C could run a house for ~50 hours
40

Sisyphos

ready for market research medium

Gravity-based USB power supply

Interpretive roles
systems amplificationdigital trust or knowledge layerfrontier or research option
Target scale
medium
Non-Profit
No
Status
ready for market research
Source themes
EnergySustainabilityTech
Notes
2kg weight (e.g. random stone), lifted 1.25m, dropping over 1 hour, could charge a phone. Cheap, portable, adaptable.

Feedback on whether weight is suitable.
41

Icarus

won't do large

Extracting energy from spin of Earth

Interpretive roles
systems amplificationdigital trust or knowledge layerfrontier or research option
Target scale
large
Non-Profit
No
Status
won't do
Source themes
EnergyTech
Notes
Magentic bearings on/off to switch frames of reference from Earth to gyroscope, localise angular momentum then extract as power. Terrible idea, would slow down Earth
67

AI Dubbing

ready for discussion large

AI dubbing with simulation of original actors voice in target language

Interpretive roles
joy and cultural adoptiondigital trust or knowledge layerfrontier or research option
Target scale
large
Non-Profit
No
Status
ready for discussion
Source themes
TechAIEntertainment
Notes
Ingest corpus of spoken work in original work, annotate with dramatic intent notes from actor, needs model for dramatic intent, (create and ingest lines in target language if appropriate).

Output audio in target language with simulation of original actors voice preserving dramatic intent of original performance
Market research
Dubbing tends to be badly acted and hammy, broadly unwatchable

Source register

Fields included in this bundle

The detailed catalogue and cleaned data files use the export fields below.

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notesSource export field
target scaleSource export field
ThemesSource export field
Non-ProfitSource export field
statusSource export field
Market researchSource export field

Included source data

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ideas-cleaned.csv ideas-cleaned.json ideas-cleaned.md